There is always a debate that goes on in the back of an online marketers’ mind as to how can I improve my website’s page ranking in search engines like Google, Bing, Yahoo, etc. This is a genuine concern of all online entrepreneurs who are selling products on the Internet. The second concern that an online entrepreneur has is how to invite quality traffic and that too in excessive numbers to the website. Both of these factors have a direct bearing on the conversion rate or the number of people that get transformed into genuine buyers.

Pushing Up the Conversion Rate is vital!

If there are no buyers for the product the very idea of doing business online and establishing an e-commerce website is a flop. The burning question that has to be addressed is how to charge up the conversion rate. The conversion rate can jump if the online marketer is willing to do some extra work. That extra work is to write articles on topics that are directly related to the products that are being sold online.

Article submission is a genuine and legal way of inviting high quality traffic in great numbers to your website. When a websites start getting quality traffic the conversion rate or the number of people that buy from you also climbs. Thus, a quality back link that is created when you submit an Article to an article submission directory genuinely improves the conversion rate of your website.

Submit articles on free article submission directories!

There are many free article submission directories where you can submit your articles that can give your online business a good exposure. There are a number of article directories that have a high page rank that allow websites to submit their articles. These article directories such as Buzzle, ArticleDashboard, ArticleFactory etc. have a high page ranking and having a back link on these directories can drastically improve your website’s page rank as well. By regularly posting articles on these directories you not only improve the traffic to your website but also maintain a high Page Rank.

In order to achieve high page ranking and to maintain it the best strategy you can employ is to submit one to two unique articles to the free article directories. Article submission will definitely improve your website PR and will push up its conversion rate.